For this project I had to theme this Hershey Plant’s training room with branded pieces the highlighted their core values. They supplied their branding guide which showed how they would use silhouetted images of their candy and creative type. They innitially were not sure of what they were looking for besides from the core values text, but I pitched using the concept I saw in their branding guide to accomplish this. But Hershey only had a select few pieces of candy to use assets. I wanted specifically focus on the products that this Hershey Plant made so I had to develop the assets for the Rollos, Chocolate Syrup, and the Chocolate Bar Wrapper. They loved this concept and the bold typography that went along with it helped make the room stand out much more.